Rock River & Midway Bar Brand Identities
Client: Rockford Casino
I was tasked with designing the brand identity for two restaurants for Hard Rock's Rockford Casino for its November 2021 grand opening – Rock River Bar & Grill and Midway Bar.
Rock River Bar & Grill
Rock River Bar & Grill is an upscale casual dining restaurant in the Rockford Casino where you can enjoy USDA Prime steaks and more.
Midway Bar
Midway Bar is a sports bar with a full menu featuring amazing burgers, as well as over 20 of your favorite beers on tap.
Agency: Redline Media Group
Creative Direction: Victor Ortega
Art Direction: Thamara Perez
Design: Landon Watnick
Account Management: Nathalia Moran
Copywriting: Doug Mitchell
Creative Direction: Victor Ortega
Art Direction: Thamara Perez
Design: Landon Watnick
Account Management: Nathalia Moran
Copywriting: Doug Mitchell
