BRICK'D Brick Oven Pizza
Client: Hard Rock International
I was tasked with designing the brand identity for BRICK'D, a new brick oven pizza restaurant concept for Hard Rock. The final design features an easily recognizable guitar pick shape, utilizing straightforward typefaces and an open flame to tie everything together for an instantly inviting, memorable look. BRICK'D opened its first location in Cincinnati in 2021 and has since expanded to multiple Hard Rock properties.
Agency: Redline Media Group
Creative Direction: Victor Ortega
Art Direction: Raphael Colon, Landon Watnick
Design: Landon Watnick
Copywriting: Doug Mitchell
Account Management: Mario Lopez, Nathalia Moran
Creative Direction: Victor Ortega
Art Direction: Raphael Colon, Landon Watnick
Design: Landon Watnick
Copywriting: Doug Mitchell
Account Management: Mario Lopez, Nathalia Moran
