BRICK'D Brick Oven Pizza
Client: Hard Rock International
The Ask: Design the branding for Hard Rock's new brick oven pizza restaurant.
The Branding: The logo for BRICK’D is an easily recognizable guitar-shape pick design, utilizing straightforward fonts and an open flame to tie everything together for an instantly inviting, memorable look.
BRICK'D Brick Oven Pizza debuted at the Hard Rock Casino Cincinnati and is now also available at Bristol Casino, the future home of Hard Rock.
Creative Direction: Victor Ortega
Art Direction: Raphael Colon, Marco Caridad
Graphic Design: Landon Watnick
Copywriter: Doug Mitchell
Account Planning: Mario Lopez, Nathalia Moran